“Moldova is on Duty!” Campaign Presented as Best Eurovision Practice
Moldova’s Eurovision 2026 promotional campaign, “Moldova is on Duty!” , has been presented as an example of best practice to other participating delegations. The presentation took place during a workshop organized by the European Broadcasting Union (EBU) on September 15 in Tivat, Montenegro. The event brought together delegations participating in the Eurovision Song Contest. According to Moldovan media outlet Realitatea.md, Moldova was the only country invited to present its promotional strategy during a session dedicated to the participating delegations. The Versus Artist team presented how the “Moldova is on Duty!” campaign was developed around Moldovan representative Satoshi , whose Eurovision 2026 participation became the focus of the campaign. The presentation covered several aspects of Moldova’s Eurovision promotion, including the artist’s identity, digital content, media relations, fan engagement and communication with other national delegations. The campaign was designe...